Do you operate in the B2B segment? How well do you know your target audience?  Many business managers assume that they really know the target group they are trying to communicate with. However, this image is often not correct and is reflected…
   
   Do you want customers to find you online? Find out how to do it  Focus on performance marketing strategies that work.
   
   How to get a business order even when under pressure?  Pressure can sometimes be crippling and lead you to accept a deal which you…
   
   5 rules for writing emails to customers  The number of emails we send and receive per day tends to make our approach…
   
   How to help your sales team sell smarter and increase sales  Sales professionals learn at the beginning of their careers that if they…
   
   Prepare an acquisition strategy for 2021  Uncertainty reigns everywhere this year. Even organizations that are still…
   
   Work on your brand's reputation. Here are 3 tips on how to do it  Your reputation is affected by many factors, including primary marketing…
   
   9 ways to get back the angry client you care about  Many businesspeople sometimes lose sight of the customer and their needs…
   
   From business to customer support - The world of e-commerce is changing dramatically  In recent months, customers have quickly become accustomed to buying goods…
   
   The word "NO" doesn't have to mean you lost a customer  As businesspeople, we most often evaluate our success based on the number…
   
   7 tips for virtual sales  Even before the coronavirus pandemic, many companies began switching to…
   
   What does neuroscience have to do with marketing strategy?  When you try to understand consumers, sometimes you feel like you need a…
   
   Creativity and customer experience - the key to customer reintegration after the pandemic?  New UK research suggests that the time has come to change our view of the…