Online advertising spending exceeds TV ad spending According to Pricewaterhouse Coopers (PWC) study, last year's Internet advertising expenditure was for the first time higher than TV advertising spending in Germany.…
Cold calling is an integral part of every sales job. In addition, every…
10+1 up-to-date advices for a sucessful press release Most reporters today use social media as their sources. According to a…
How to sharpen your communication The final quarter is reminding us to look back and start thinking about…
6 lies which "the experts" tell Sales training is one of the most demanded by companies. It's a big…
The latest trends in PR Bloggers have shaken the world of media. Consumers are skeptical and…
How to enhance email marketing Email is still in the game, but it is necessary to adapt it with regard to…
Have you ever thought that dogs are much better equipped for a sales job…
How do you build your positive sales image Accept responsibility for your own actions. When something goes wrong,…
It might not have happened yet, but once it will come: Someone will try to…
"I was surprised that you have not heard about the product." It's like…
What should a PR pro always tell reporters People in the PR department are trained to speak with the press, and they'…
How can Facebook fulfill 4 marketing objectives 955 million active Facebook users represent a huge marketing potential.…
