Marketing – HR news

Článek v rámci předplatného B2B Selling: Cold calling tips

The purpose of cold calling is to determine whether the company could need your product and has the resources necessary to buy it. However, this first call is also…

What to do if you incorrectly media odcitují

Článek v rámci předplatného What to do if you incorrectly media odcitují

Case 1: In the morning, you open the newspaper and find that a journalist…

If a customer is too demanding

Článek v rámci předplatného If a customer is too demanding

Once in a while there is a client with whom you have a lot more trouble…

7 elements of a good PR article

Andrew Hindes, an instructor in the field of PR, briefly summarizes 7…

Simplify consumer buying

This time, however, the article is not about e-shops. New research by…

Networking - the key to success in selling

Článek v rámci předplatného Networking - the key to success in selling

Networking and word of mouth present a 7 times more effective tool for…

Keep your customers by using 7 P's

Článek v rámci předplatného Keep your customers by using 7 P's

The aim of marketing is to attract customers. However, it is much cheaper…

12 basic elements of professional communication

Článek v rámci předplatného 12 basic elements of professional communication

Everyone knows that there is only one first impression. Not always,…

Marketing guru provides sales advice

Marketing guru Seth Godin is the author of helpful hints, which are useful…

How to communicate bad news

Článek v rámci předplatného How to communicate bad news

Are you going to raise prices? Or will you restrict services? Do you have…

What customers value the most

Článek v rámci předplatného What customers value the most

Customers do not care only about product price. They want added value…

Článek v rámci předplatného Don't lose your angry customer

Sooner or later it just happens: Something goes wrong and it makes your…

Článek v rámci předplatného Pro-active approach increases customer loyalty

Relationships with customers can be enhanced by a firm's pro-active…

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