Ed James, the president of Cornerstone PR, summarizes for PR Daily his experience when, after many years of work in a PR agency, he temporarily took the client's…
Simon Mansell is the CEO of TBG Digital, one of the largest advertisers on…
The current trend - content marketing - changes brands to publishers.…
The purpose of cold calling is to determine whether the company could need…
Case 1: In the morning, you open the newspaper and find that a journalist…
Once in a while there is a client with whom you have a lot more trouble…
Andrew Hindes, an instructor in the field of PR, briefly summarizes 7…
This time, however, the article is not about e-shops. New research by…
Networking and word of mouth present a 7 times more effective tool for…
The aim of marketing is to attract customers. However, it is much cheaper…
Everyone knows that there is only one first impression. Not always,…
Marketing guru Seth Godin is the author of helpful hints, which are useful…
Are you going to raise prices? Or will you restrict services? Do you have…