Are you truly listening to your customers? Even when we are trying to listen, we just often don't do it. The reason is called confirmation bias: We are naturally programmed to filter information and interpret…
LinkedIn to launch new tools for marketers LinkedIn plans to introduce new functions for companies, which will enable…
Making customers really excited about your product is not just about your…
What to do if your major client leaves you In reality, most companies make money on a handful of clients.&…
Google AdWords new feature: Location targeting Google Inc. improved its search function by …
LinkedIn can do both - help select new leads as well as increase the share…
If you are setting up a business, certain recommendations regarding sales…
10 golden rules of social media management 1.Fill the needs of the community, not your ego. 2.Be grateful to those…
United Kingdom - Google launches its first big ATL campaign for Google+ to…
Marketing planning should ideally be able to recognize what novelties are…
Find out the real social media ROI Before social media, marketing was easy to measure: You just compared the…
How to sell your marketing strategy to the sales department? In order to achieve a continuous inflow of customers,…
Product differentiation Products can be differentiated from competition based on quality, service…
