Acquisitions vs. retention: What is worth investing in more? Acquiring new customers and maintaining existing relationships are both key to growing your business. However, do you have any idea what the optimal balance should…
5 strategies for effective lead generation Many companies are looking for quick and easy ways to reach new prospects…
5 things that hinder the productivity of your content marketing Because many marketers are working from home nowadays, it is often…
Do you write direct e-mails? Use psychology to create them Most marketers are well aware of the power of direct marketing today. In…
Prepare your online marketing strategy for the impending recession One of the worst economic downturns in recent history awaits us. Companies…
Build a quality acquisition marketing plan based on your data Most marketers are blind. They produce content and news and hope that there…
Artificial Intelligence and Customer Retention: Where to begin? Statistics show that acquiring a new customer can be five to twenty-five…
Merchants will be able to list their products for free on Google Shopping Whereas previously merchants had to pay by pay-per-click (PPC), they will…
Distress encourages invention and creativity Currently, there is a quote that's going around the internet about…
CRM in 2020: Which three trends should you follow? The dawn of a new decade always gives us the opportunity to evaluate the…
Email service providers are changing the algorithm. Don't let your messages fall into spam Last year, Google announced that it had implemented a TensorFlow artificial…
7 trends in marketing that you should start following this year The digital marketing industry is constantly evolving as customer habits…
Google Analytics: 3 recommendations for e-shops Would you like to start using Google Analytics to the fullest? You could…
