Acquisitions vs. retention: What is worth investing in more? Acquiring new customers and maintaining existing relationships are both key to growing your business. However, do you have any idea what the optimal balance should…
5 strategies for effective lead generation Many companies are looking for quick and easy ways to reach new prospects…
Do you write direct e-mails? Use psychology to create them Most marketers are well aware of the power of direct marketing today. In…
Artificial Intelligence and Customer Retention: Where to begin? Statistics show that acquiring a new customer can be five to twenty-five…
Merchants will be able to list their products for free on Google Shopping Whereas previously merchants had to pay by pay-per-click (PPC), they will…
Distress encourages invention and creativity Currently, there is a quote that's going around the internet about…
Email service providers are changing the algorithm. Don't let your messages fall into spam Last year, Google announced that it had implemented a TensorFlow artificial…
How to close a deal with a client remotely even in uncertain times In the area of sales and negotiations, uncertainty and fear have spread…
Five tips for restaurants to get the most out of online marketing during the pandemic Has the COVID-19 pandemic forced you to temporarily close your business?…
How agile marketing drives data-based decisions Not long ago, sales and marketing teams worked in tandem: marketing…
Why does your business need a B2B social media strategy? Getting closer to the customer is the mantra of all salespeople nowadays,…
Social Selling, or how to get a bigger piece of the pie Are you active on social media but not achieving the business results you…
Six sales methods that you should avoid The world of business keeps changing. Client expectations are shifting, and…
