Marketing – HR news

The specifics of selling to a CFO

Selling to a CEO is very different from selling to a CFO: One is positive, full of energy, and always looking for new opportunities. Whereas a CFO is paid for…

When will marketing respond to demographic changes?

Článek v rámci předplatného When will marketing respond to demographic changes?

The British weekly magazine Marketing Week provides information about…

The secret of Facebook success: Faces!

Facebook is extremely successful because it creates a big emotional…

What is up-selling

Článek v rámci předplatného What is up-selling

When you go to any fast-food restaurant, staff will always ask a…

Článek v rámci předplatného The basic principles of CRM

CRM is an abbreviation of Customer Relationship Management expression. The…

Selling yourself to get the best sales job

Článek v rámci předplatného Selling yourself to get the best sales job

Most sales people can sell anything. First of all, however, they should be…

Social media: 3 recommendations for 2012

Článek v rámci předplatného Social media: 3 recommendations for 2012

1. Be relevant Imagine that you pay a fine of CZK 20 each time you send an…

Sales negotiation: How to achieve a win-win

Sales negotiation: How to achieve a win-win

An ideal business meeting results in a mutual benefit. The Selling Power…

10 reasons cold calling has no future in sales

10 reasons cold calling has no future in sales

According to BusinessBrief.com, the time to call new customers based on…

Marketing future: Integration with sales department

Marketing future: Integration with sales department

Much has been written about partnership between marketing and sales. Most…

Are your sales too low? Write down everything you do!

Článek v rámci předplatného Are your sales too low? Write down everything you do!

Whenever a sales person has a problem to fulfill the plan, it is necessary…

4 tips to increase your email CTR

Článek v rámci předplatného 4 tips to increase your email CTR

The basis of successful email content is that it clearly defines problem,…

How to choose gifts for your customers

Článek v rámci předplatného How to choose gifts for your customers

Christmas is approaching. It is necessary to think about gifts for…

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