Marketing – HR news

Článek v rámci předplatného 10 steps to a great product

Investing big money in marketing and expecting it to sell your product is quite naive. In most cases, this is just a quick way to learn that there is no interest in…

Control the situation - a lesson from an airport terminal

Controlling a situation means acting in a way that is both assertive and…

Článek v rámci předplatného How to say "No" to a customer

In sales, it is important to comply with your customer´s wishes, to be able…

Článek v rámci předplatného How to beat a cheaper offer

If your product is the cheapest one among similar, or at least seemingly…

Unusual creative ways to succeed on social media

Social media work is rapidly becoming routine. However, in the growing…

Článek v rámci předplatného Salespeople are interested only in themselves? Oh, come on!

In an article on the sellingprof.com website Kendra Lee, a top U.S. sales…

Článek v rámci předplatného Role-playing in sales

We all are actors, at least to some degree. There are many roles to play,…

6 Ways to Lose Followers on Twitter

There are constantly articles about how to get more followers. But what if…

Článek v rámci předplatného Extra effort needed: How to get in touch with prospect client

This is an eternal question in sales. The potential customer does not…

Článek v rámci předplatného How to become a rock star in sales

Read these recommendations for salespeople from the world-renowned…

"Best" as part of your marketing slogan - Yes, or no?

A definite NO! Even if your product is a leader in its category, an open a…

Článek v rámci předplatného Reasons to change your advertising agency

Matthew Bryan Beck, a Creative Strategist at Ogilvy & Mather NY ,an…

Článek v rámci předplatného How to be in the consciousness of people

There are suppliers and sellers in every field that companies or…

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