Marketing – HR news

Článek v rámci předplatného How to build customer loyalty

Customer loyalty is the key to profitability. It is a simple formula: getting a new client it several times more expensive than retaining an existing one. So how…

How your customer's brain works

Článek v rámci předplatného How your customer's brain works

A neglected aspect of selling is the customer's brain and how it actually…

Survey: 7 things expected from salespeople

Článek v rámci předplatného Survey: 7 things expected from salespeople

A new study by HR Chally Group examined the behavior of customers in B2B…

Disasters in the life of salesmen and how to avoid them

Disasters in the life of salesmen and how to avoid them

Australian website SmartCompany asked five Australian gurus in sales to…

Sales performance: From an average to the best

Článek v rámci předplatného Sales performance: From an average to the best

A bad salesperson is one that can only sell to somebody desperate to buy…

How to improve mobile marketing communication

Článek v rámci předplatného How to improve mobile marketing communication

Sales of mobile phones in 2011 increased by 181% compared to 2010.…

Success in sales is directly related to one’s mindset

Článek v rámci předplatného Success in sales is directly related to one’s mindset

Increasing sales performance is often just a matter of changing the way of…

12 rules of successful closing

Selling is like a game, and as such has its own rules. Grant Cardone, a…

How to beat the competion during the sales process

No one can buy something without being convinced that they will somehow…

What kind of sales person are you?

Článek v rámci předplatného What kind of sales person are you?

There is no such as a thing as ideal sales tactics. Only the personality,…

5 ways to improve your sales presentation

Článek v rámci předplatného 5 ways to improve your sales presentation

We have all seen it before: people listen to a presentation with a blunt…

The specifics of selling to a CFO

Selling to a CEO is very different from selling to a CFO: One is positive,…

Selling yourself to get the best sales job

Článek v rámci předplatného Selling yourself to get the best sales job

Most sales people can sell anything. First of all, however, they should be…

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