3 lessons learned from unsuccessful marketing campaigns Thank goodness for the mistakes made in the past by less successful marketing strategists: they allow us to learn from their experience and prevent us from repeating…
Guide to turning your content marketing to purchases Engagement increases the chances of lead generation and conversion. Make…
4 current trends in modern marketing The development of marketing strategies and techniques goes hand in hand…
Make your B2B database grow You need data in your database to be able to connect with the people who…
Avoid marketing misfiring: 4 pitfalls you need to avoid 1) You are sending out a one size fits all messages More than 85 % of…
Invite your customers to an innovation contest Dont offer fixed awards to the winner, but split one big award into several…
Company logo matters: its shape affects how consumers perceive you (2/2) The first article explained how certain shapes bring about certain feelings…
Company logo matters: Its shape affects how consumers perceive you (1/2) You can use your logo in order to shape the perceptions of your customers,…
Sell what makes your company unique How to be different from your competition? How to make customers believe…
Facebook announced last week that now we can send money directly to our…
Make your PR campaign successful Hiring a PR agency does not automatically guarantee success. The world of…
4 steps to building a strong brand Building a strong brand is the basis for business success. To accomplish…
Facebook has limited the number of promotional posts people can see on…
