A key step in creating online community around a brand is developing trust. If your organization is not credible, you may just end up with a bunch of dissatisfied…
Creating a successful website cannot be exactly defined. However, there…
PR Daily summarizes the 5 main reasons why reporters don't call you, even…
Have you set yourself big goals for this year? So be careful you don&…
Good news for all PR departments came from Canada. A study conducted by…
Your offer must meet three conditions to make the customer feel he needs…
Sales campaign is a part of a marketing strategy. Its task is to gain new…
Every year a lot of business rely too much on a single communication…
Do not target customers with a message they do not want to hear. Studies…
Companies like to offer work on a commission-only basis. Sales people only…
It takes years to build a good corporate reputation, but it is a matter…
Good quality media lists create a generation of lazy people from PR. The…
In 2012 IKEA plans to combine online marketing with the actual increase in…