Study: Businesses lose its loyal customers According to a new British research by Accenture, firms are losing loyal customers faster than thought. The reason is mainly poor customer service and lack of reward…
When and which product becomes viral Previously unknown product may become a hit overnight. A necessity, without…
Many brands have tried neuromarketing, but usually they are reluctant to…
The College of Cardinals chose a few hours ago as the new pope Cardinal …
E-mail marketing can seriously damage the brand Three out of four people report that if a brand will bombard e-mails, they…
Buying behavior is changing almost as fast as new technologies arise. There…
Facebook announced a series of changes that will have a significant impact…
Why your marketing doesn't work Not even perfect demographic data can guarantee that your marketing will…
KFC is testing mobile app for pre-ordering The UK's KFC is now testing a new application that allows customers to pre-…
When writing, use advice from Kurt Vonnegut In the introduction to one of his books, Kurt Vonnegut wrote eight tips for…
Management of Lego is forced to take an exam on social media Danish Lego Group requires its senior management to pass an exam about…
Google blasts the difference between mobile and desktop advertising If you buy advertising on Google, you are now going to become a mobile…
In modern communications, there are now three main turbulent forces:…