Lego to target girls with a new product range Lego will introduce a new range of toys designed specifically for girls. A multi-platform marketing campaign was designed to support the product launch, which aims…
Digital marketing: B2B trends for 2012 Portal eM+C published 7 digital marketing trends which are expected for the…
Can introverts succeed at a conference? A conference is a great marketing opportunity. At the time of tight…
When will marketing respond to demographic changes? The British weekly magazine Marketing Week provides information about…
Facebook is extremely successful because it creates a big emotional…
Social media: 3 recommendations for 2012 1. Be relevant Imagine that you pay a fine of CZK 20 each time you send an…
New Facebook metrics show: Brands forget to focus on engagement Businesses today understand the importance of having their Facebook page to…
Augmented reality in-store: A change in merchandising? Tesco UK is now testing augmented reality (AR) not only online,…
The Most Important Word in Marketing: "You" Your teacher of English would approved the following sentence in an essay:…
10 Typical Mistakes in Marketing First of all ask yourself this question: How you really want others to know…
Customers Must Learn the Value of their Personal Data Marketers should treat any information about consumers transparently and…
Which part of Brain Does your Website Appeal to? Mnoho lidí mylně věří, že rozhodnutí děláme po…
