1. Find a problem and offer a solution. You want to write about something you understand. Journalists want to write about contemporary issues. Find the link…
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Good news for all PR departments came from Canada. A study conducted by…
Your offer must meet three conditions to make the customer feel he needs…
Sales campaign is a part of a marketing strategy. Its task is to gain new…
Every year a lot of business rely too much on a single communication…
Do not target customers with a message they do not want to hear. Studies…
Companies like to offer work on a commission-only basis. Sales people only…
It takes years to build a good corporate reputation, but it is a matter…
Good quality media lists create a generation of lazy people from PR. The…