How to enhance email marketing  Email is still in the game, but it is necessary to adapt it with regard to the dynamics of time. While improving this type of marketing, you need to ask the…
   
   What should a PR pro always tell reporters  People in the PR department are trained to speak with the press, and they'…
   
   6 reasons for holding a press conference  The impact of new technologies lead to press conferences being a lot less…
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   Ed James, the president of Cornerstone PR, summarizes for PR Daily his…
   
   What to do if you incorrectly media odcitují  Case 1: In the morning, you open the newspaper and find that a journalist…
   Andrew Hindes, an instructor in the field of PR, briefly summarizes 7…
   
   How to communicate bad news  Are you going to raise prices? Or will you restrict services? Do you have…
   
   One press release for various reader groups  Although press releases are read by many diverse audiences, they are…
   
   Marketing as the driving force of company growth  The same rules apply to the world of B2B as the do to B2C: maximise…
   
   Grandmother's PR advice  Old people are often very wise. Their life taught them a lot. A PR Daily…
   
   Facebook copywriting  Social media are still evolving and preparation of good quality texts is an…
   
   10 steps to increasing online sales  According to an article published in Newsday, up to 70 % of visitors of…