4 tips on effective content marketing Content marketing is a way of promoting your product using texts whose primary task is providing valuable information, and advertising your product is only…
How can you compete with the marketing of large corporations? Many new entrepreneurs and start-ups have a unique solution to offer that…
The most common marketing mistakes made by new entrepreneurs If you are a new entrepreneur starting a new business, marketing is the be-…
Diamonds and Coca-Cola are forever: The greatest ads of all time Something as simple as word association can put a brand in customers minds.…
7 most common mistakes in content marketing Content marketing is the number one trend these days. It is used not only…
Avoid marketing misfiring: 4 pitfalls you need to avoid 1) You are sending out a one size fits all messages More than 85 % of…
Color talk: Colors impact on sales It is important to choose colors wisely. The color and hue you pick for…
Invite your customers to an innovation contest Dont offer fixed awards to the winner, but split one big award into several…
Company logo matters: its shape affects how consumers perceive you (2/2) The first article explained how certain shapes bring about certain feelings…
Company logo matters: Its shape affects how consumers perceive you (1/2) You can use your logo in order to shape the perceptions of your customers,…
Sell what makes your company unique How to be different from your competition? How to make customers believe…
How to fully exploit the potential of a trade fair presentation For exhibitors, trade fairs are unique events with an extremely high…
If you want your company to be successful, you have to create a successful…
