E-commerce: Getting it right One of the biggest pitfalls of e-commerce is that there is no guarantee that just because you have a product, you can immediately sell it.
How to attract customers who are ready to buy When you start a business, the main challenge is how to attract sets of…
Recognise the digital skills and literacy of your salespeople Many salespeople experience cold calling day after day. Ultimately, though,…
3 tricks that will make users stay longer on your website The majority of companies find their clients online these days, and as a…
Online marketing done right: Refreshing your old content Repurposing is a new trend in online marketing today. Content creation isn'…
Expert advice: Seven tips on social networks for start-ups Social and professional networks offer start-ups a unique opportunity to…
Writing e-mail subject lines: An art worth mastering In many cases, it's the e-mail subject that makes the difference between…
Social media presence: getting it right Social media is a direct way of getting in touch with consumers of your…
Internet users today switch from desktop PCs to mobile devices and new…
Fine-tune your mobile communication strategy If you want to have a customer-centric company, you must engage in talking…
How not to start a sales e-mail: five deterrent examples Even though e-mail is one of the least effective ways of addressing…
How to use content marketing to get people into your sales funnel The key is to sell solutions, not just items. Put differently, your…
To succeed online with your content marketing activities, your content…