Marketing – HR news

Článek v rámci předplatného How to support SEO by your PR

Search engine optimization (SEO) determines how well a company or a brand can be found on Internet search engines, such as Google, Yahoo! or Bing. It is therefore…

Článek v rámci předplatného B2B: The time frame as the key to sales success

It is generally known that sales people must be proficient in communication…

Článek v rámci předplatného 6 easy ways to gain customer loyalty

You probably already know that it is easier to focus on care for existing…

9 tips on how to have satisfied loyal customers

Článek v rámci předplatného 9 tips on how to have satisfied loyal customers

In order to prosper in nowadays world, every company needs to cultivate…

Communication challenges of Pope Francis

The College of Cardinals chose a few hours ago as the new pope Cardinal …

When writing, use advice from Kurt Vonnegut

Článek v rámci předplatného When writing, use advice from Kurt Vonnegut

In the introduction to one of his books, Kurt Vonnegut wrote eight tips for…

How to make your client "fall in love" with you...

The first month of working with a new client is something that will never…

Tell a story like the Walt Disney Studios

Článek v rámci předplatného Tell a story like the Walt Disney Studios

Today is the first day of the 6th Annual Social Media for PR and Corporate…

2 basic rules of brand definition

Článek v rámci předplatného 2 basic rules of brand definition

Brand is a tool to communicate. But how to correctly define a brand, so…

Does it make sense to communicate with customers in print?

Článek v rámci předplatného Does it make sense to communicate with customers in print?

Printed communication still makes sense, because print is still one of the…

Článek v rámci předplatného 7 Marketing Sins

Assumptions. You expect  that your assumptions about the market place do…

Marketing with a low budget

Marketing with a low budget

Even a home-run business needs advertising. And it is just as important as…

Článek v rámci předplatného Marketing as the driving force of company growth

The same rules apply to the world of B2B as the do to B2C: maximise…

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