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Instructions for successful infographics

Much has been written about the importance of infographics. They enable rapid communication of…

5 reasons why content marketing is not just a modern fable

Do you find that content marketing is just another trendy fad and therefore it does not make sense…

A successful press release in 2014? Create infographics

Getting attention with your press release is increasingly difficult. Chances grow if you use…

5 ways to write better headlines

It always starts with the headline. It may contain keywords, but if it's boring, people simply do…

Are you using celebrity marketing? Then you can utilize the bran new function of Facebook

Today Facebook has introduced the possibility to significantly increase the reach of unpaid posts:…

LinkedIn allows blogging opportunities to all users

LinkedIn introduces the possibility of sharing knowledge and raising awareness about what you can…

How to keep the reader's focus

Have you ever tried to read a novel while doing a crossword puzzle and listening to the news? Do you…

The recipe for a headline which makes people click

Researchers in Norway tested what marketers are trying to find for years: How to write the perfect…

Crisis communication: 4 conditions for an effective apology

On Valentine's Day 2007, a JetBlue aircraft remained frozen on the runway. This was caused by a few…

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