The Brand Finance company has published its list of the world's most valuable brands for 2018. In…
In the field of PR, there is often a tendency simply to analyse too many metrics. Yet many of these…
Your customers will complain sometimes. When it's on social media, you should react fast, because…
Public speaking scares many people. But that is often the case because they do not know how to…
Dont offer fixed awards to the winner, but split one big award into several smaller ones instead.…
For exhibitors, trade fairs are unique events with an extremely high concentration of prospects and…
If you want your company to be successful, you have to create a successful brand. The right…
Hiring a PR agency does not automatically guarantee success. The world of PR has changed a lot…
There are plenty of reasons why a journalist will not cover your story: wrong timing, not enough…
