What to do with the "No Money" excuse

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In business-to-business selling, you often encounter prospects claiming that they do not operate with a budget that would allow purchasing your product. It requires certain creativity to overcome this problem which in fact in most of the times shows that the prospect is extremely cautious. What are the best reactions to this statement, according to the EyesonSales server?

  • "I understand, I don´t want to sell anything you now. I am calling to find out whether your company is a suitable candidate for becoming our client and whether our companies might be able to work together in the future."

  • "That is why you should consider our services. Our company works with many firms in your field and our products are designed to save and earn money in the long run."

  • "I understand, many businesses are facing problems these days. May I ask what resources you get money from if you have unexpected, but necessary expenses?"

  • "That is absolutely OK. I would not expect you to spend money on something you do not know anything about. That is why I would like to explain our system to you so that you can decide whether our product would fit you. First, let me ask a few quick questions to see whether our services would be of any use to you."

  • "Most of our customers are very cautious with their expenses these days. Let us not talk about money  before we find out whether the products I am offering are suitable for you."

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Article source EyesOnSales - popular sales blog for Sales Professionals around the world
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