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Brands can't really listen to customers. They rely on data; however, that is not enough.

With the growing amount of consumer data, companies have more information about their customers than…

Robots will not replace a human in customer service, nor will a pandemic change that

In recent months, the market has seen a huge increase in the use of digital and automated customer…

COVID-19 is changing the purchasing behavior of your target customers

"We live in unprecedented times." This is probably a sentence you have heard many times since the…

No, now is really not the time to cut your customer experience budgets

Is your organization reducing investment in customer experience programs and initiatives? The…

CRM in 2020: Which three trends should you follow?

The dawn of a new decade always gives us the opportunity to evaluate the last 10 years and look to…

Empathy in marketing teams is rising, efficiency is dropping, UK study says

Empathy is growing as team members become closer each other during the coronavirus crisis. On the…

Fine-tune your mobile communication strategy

If you want to have a customer-centric company, you must engage in talking with and listening to…

Make your B2B database grow

You need data in your database to be able to connect with the people who can benefit from your…

Invite your customers to an innovation contest

Dont offer fixed awards to the winner, but split one big award into several smaller ones instead.…

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