A sense of urgency on the client's side is a powerful motivator for closing a deal. If a customer fears that they might miss out on a limited product being offered, or that they will incur a loss if they hesitate, they naturally have a motivation to complete the purchase immediately. Creating a sense of urgency is therefore desirable, and the best salespeople know how to generate this feeling in clients during meetings. How do they do it? By using the following tips and techniques.