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Článek v rámci předplatného Companies are deploying AI across customer service, but survey data show costs are not falling and sometimes are rising

10 hours ago.

A survey of 150 customer-service and IT leaders shows a striking gap between the breadth of AI deployment and financial results. No respondent reported a significant cost reduction from AI, and two…

Článek v rámci předplatného A marketing lead is not yet a sales opportunity. Weak qualification forces salespeople to waste time on the wrong people

17.9.2026

Článek v rámci předplatného In complex B2B sales, more than contacts get lost. The greatest damage comes from context scattered across people

15.9.2026

Článek v rámci předplatného Marketing teams can manage campaigns in natural language, but they must change how they check data and AI results

10.9.2026

Článek v rámci předplatného CRM and sales-engagement tools solve different problems. Poor integration between them, however, creates worse data

8.9.2026

Článek v rámci předplatného In complex B2B sales, tracking the opportunity is not enough. You need to know how the customer actually makes decisions

1.9.2026

Článek v rámci předplatného If AI produces interchangeable marketing copy, the problem is often not the tool but an ill-defined brand

3.9.2026

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